Independent Brokerage — No Franchise Fees — No Desk Fees — Everything Included.
Build Your Real Estate Career Without the Big-Box Tax
Most agents at national franchise brokerages don't do the full math until they're already there. Desk fees of $150 or more per month. Franchise fees of 6-8% taken off the top of every commission check. Market center caps that can run to $36,000 before you see 100% of your own earnings. That's money leaving your pocket every single month whether you close deals or not.
At Lasco Real Estate Group, we are an independent brokerage. There is no franchise. There are no desk fees, no rent charges, no fees for office use, internet, the copier, or any of the overhead that big-box brokerages pass down to their agents. What we offer instead is a fair commission structure, a full suite of technology, a lead generation program, and the backing of one of the most recognized independent real estate brands in Genesee County.
We are not the right fit for everyone -- we are looking for agents with at least one year of experience and a minimum of three closed transactions who are serious about growing a professional real estate career. If that is you, keep reading.
What Every Lasco Agent Gets From Day One
No Hidden Costs
Zero Fees. Zero Surprises.
No desk fees. No rent charges. No fees for office use, internet, copier, or supplies. No franchise fees taken off your commissions. What you earn stays yours. We keep it clean and simple so you can focus on closing deals instead of tracking overhead.
Lead Generation
Leads Provided & Ongoing Support
We provide leads and the tools to generate more of your own. Our brokerage-level SEO, billboard presence, and downtown office foot traffic create a pipeline that flows to the team. You are not starting from zero -- you have the weight of the brand working for you from day one.
Technology
Your Own IDX Website & CRM
Every agent gets a fully customizable personal website with the latest IDX technology -- full MLS listings, home evaluation tools, saved search, and buyer dashboards. Paired with an advanced CRM to manage your pipeline, your personal brand has enterprise-level infrastructure behind it from day one.
Training & Mentorship
Ongoing Consultation Included
Training is not a one-time onboarding event here -- it is ongoing. Jennifer Lasco has decades of experience as a broker and brings that directly to the team through continuous consultation, mentorship, and market guidance. You have the knowledge of the full team behind every transaction.
Brand & Marketing
A Premium Brand That Sells Itself
Clean, modern signage. Active billboards. A professionally optimized web presence that dominates local search. When you represent Lasco Real Estate Group you are representing a brand that buyers and sellers in Genesee County recognize and trust -- not a generic franchise identity you share with 180,000 other agents nationwide.
Office Locations
Two Prime Downtown Offices
Our Downtown Fenton office at 101 N Adelaide St sits in the heart of one of Genesee County's most active real estate markets. Our Birmingham office covers Oakland County's high-value corridor. Both are modern, professional workspaces in high-visibility downtown locations that generate walk-in traffic.
Who We Are Looking For
We are a quality-over-quantity brokerage. We do not recruit bodies -- we bring on agents who are ready to operate professionally, represent the brand well, and build a sustainable real estate career. Our ideal candidate has at least one year of experience and a minimum of three closed transactions.
1 Year
Minimum real estate experience preferred
3+
Closed transactions minimum preferred
Active
Michigan real estate license in good standing required
Full-Time
Commitment to a professional real estate career
Why Agents Leave Big-Box Brokerages
The most common reason experienced agents make a move is the math. At national franchise brokerages, the costs stack up fast -- franchise fees of 6-8% on every commission check, monthly desk fees of $150 or more regardless of production, market center caps that can reach $36,000 before an agent earns 100%, and transaction fees on top of that. For an agent closing 15-20 transactions a year, the difference in take-home pay between a franchise brokerage and an independent model like Lasco can be substantial.
Beyond the numbers, experienced agents consistently cite the same frustrations: being one of hundreds at a large franchise office with limited direct access to leadership, a generic brand identity they share with agents across the country, and a sense that the brokerage's priorities and their own are not aligned. At Lasco, you work directly with Jennifer Lasco -- an owner-operator with decades of market experience, two prime offices, and a team that is invested in every agent's individual results.
Common Questions
Ready to Have a Conversation?
Use the form above or call our Fenton office. No pressure -- just a straight conversation about where you are in your career and whether Lasco is the right next step.
Call 810.433.9556
Independent Brokerage — No Franchise Fees — No Desk Fees — Everything Included.
Build Your Real Estate Career Without the Big-Box Tax
Most agents at national franchise brokerages don't do the full math until they're already there. Desk fees of $150 or more per month. Franchise fees of 6-8% taken off the top of every commission check. Market center caps that can run to $36,000 before you see 100% of your own earnings. That's money leaving your pocket every single month whether you close deals or not.
At Lasco Real Estate Group, we are an independent brokerage. There is no franchise. There are no desk fees, no rent charges, no fees for office use, internet, the copier, or any of the overhead that big-box brokerages pass down to their agents. What we offer instead is a fair commission structure, a full suite of technology, a lead generation program, and the backing of one of the most recognized independent real estate brands in Genesee County.
We are not the right fit for everyone -- we are looking for agents with at least one year of experience and a minimum of three closed transactions who are serious about growing a professional real estate career. If that is you, keep reading.
What Every Lasco Agent Gets From Day One
Zero Fees. Zero Surprises.
No desk fees. No rent charges. No fees for office use, internet, copier, or supplies. No franchise fees taken off your commissions. What you earn stays yours. We keep it clean and simple so you can focus on closing deals instead of tracking overhead.
Leads Provided & Ongoing Support
We provide leads and the tools to generate more of your own. Our brokerage-level SEO, billboard presence, and downtown office foot traffic create a pipeline that flows to the team. You are not starting from zero -- you have the weight of the brand working for you from day one.
Your Own IDX Website & CRM
Every agent gets a fully customizable personal website with the latest IDX technology -- full MLS listings, home evaluation tools, saved search, and buyer dashboards. Paired with an advanced CRM to manage your pipeline, your personal brand has enterprise-level infrastructure behind it from day one.
Ongoing Consultation Included
Training is not a one-time onboarding event here -- it is ongoing. Jennifer Lasco has decades of experience as a broker and brings that directly to the team through continuous consultation, mentorship, and market guidance. You have the knowledge of the full team behind every transaction.
A Premium Brand That Sells Itself
Clean, modern signage. Active billboards. A professionally optimized web presence that dominates local search. When you represent Lasco Real Estate Group you are representing a brand that buyers and sellers in Genesee County recognize and trust -- not a generic franchise identity you share with 180,000 other agents nationwide.
Two Prime Downtown Offices
Our Downtown Fenton office at 101 N Adelaide St sits in the heart of one of Genesee County's most active real estate markets. Our Birmingham office covers Oakland County's high-value corridor. Both are modern, professional workspaces in high-visibility downtown locations that generate walk-in traffic.
Who We Are Looking For
We are a quality-over-quantity brokerage. We do not recruit bodies -- we bring on agents who are ready to operate professionally, represent the brand well, and build a sustainable real estate career. Our ideal candidate has at least one year of experience and a minimum of three closed transactions.
Why Agents Leave Big-Box Brokerages
The most common reason experienced agents make a move is the math. At national franchise brokerages, the costs stack up fast -- franchise fees of 6-8% on every commission check, monthly desk fees of $150 or more regardless of production, market center caps that can reach $36,000 before an agent earns 100%, and transaction fees on top of that. For an agent closing 15-20 transactions a year, the difference in take-home pay between a franchise brokerage and an independent model like Lasco can be substantial.
Beyond the numbers, experienced agents consistently cite the same frustrations: being one of hundreds at a large franchise office with limited direct access to leadership, a generic brand identity they share with agents across the country, and a sense that the brokerage's priorities and their own are not aligned. At Lasco, you work directly with Jennifer Lasco -- an owner-operator with decades of market experience, two prime offices, and a team that is invested in every agent's individual results.
Common Questions
Ready to Have a Conversation?
Use the form above or call our Fenton office. No pressure -- just a straight conversation about where you are in your career and whether Lasco is the right next step.
Call 810.433.9556